• How would you describe your product / service?
• What makes you different from other products or services?
• Have you ever made a successful offer of your product or service? Do you have testimonials?
• Do you have pictures?
• Have you made a brochure? Do you have a video for your service?
• When we call you it would be important for you to have a clear idea of where you sell your product / service (geographic)?
• Whether your consumers are male or female or both.
• And the approximate age range of your customers.

It is very important that you have answers to these questions in order to generate real results.